Everybody hates advertising the other 364 days of the year, but when Super Bowl Sunday comes around, it’s a different story. Everybody loves Super Bowl commercials betting odds and props!
Companies spend millions of dollars for 30 seconds of precious airtime, so their Super Bowl ads tend to be lavish spectacles themselves. The sportsbooks provide an enjoyable option to bet on these ads.
Super Bowl Commercials Betting Odds/Props
Most of the TV ad betting involves timing – which ad will play first during the broadcast? So for Super Bowl 57 commercials, the lineup consists of several ‘which ad will run first’ props along with one bet that has gone completely to the dogs.
Odds from Bovada enjoy a $400 Super Bowl bonus!
First TV Advertisement – Avocados From Mexico vs Hellman’s
Avocados From Mexico-600
Hellman’s+375
First TV Advertisement – Doritos vs M&Ms
Doritos-125
M&Ms-105
First TV Advertisement – Doritos vs Pringles
Doritos-400
Pringles+275
First TV Advertisement – Experian vs Rakuten
Experian-115
Rakuten-115
First TV Advertisement – Heineken vs Budweiser
Heineken+155
Budweiser-210
First TV Advertisement – M&Ms vs Pepsi Zero Sugar
M&Ms-150
Pepsi Zero Sugar+115
First TV Advertisement – PopCorners vs Pringles
PopCorners-115
Pringles-115
——–
Archived Super Bowl Commercials Betting Odds from Super Bowl 56
Super Bowl 56 Commercials – Commercial To Play First
Rakuten-115
WeatherTech-115
Super Bowl 56 Commercials – Commercial To Play First
Booking.Com-115
Expedia Group-115
Super Bowl 56 Commercials – Commercial To Play First
QuickBooks (Intuit)-200
Taco Bell+150
Super Bowl 56 Commercials – Commercial To Play First
Hologic-115
Monday.Com-115
Super Bowl 56 Commercials – How many commercials will have a dog in it?
Over 6.5-135
Under 6.5+105
NBC Broadcast Used for Grading.
Archived Super Bowl commercials article from Super Bowl 54
Oddsmakers know that Budweiser will be a major sponsor. Will Bud or Bud Light ad appear first? (Hint, Bud Light is favored….)
It’s hard to imagine President Donald Trump allowing one of his Democrat rivals to beat him to the Super Bowl commercial punch. And oddsmakers feel the same way, making Trump a -300 favorite to have his ad appear before Michael Bloomberg.
Check out the full list of Coke, Pepsi, Kia, Hyundai and other head to head matchups for Super Bowl 54 commercials betting.
Super Bowl 54 TV commercial bets
Which Commercial Will Appear First? – Budweiser Or Bud Light / Bud Light Seltzer
Budweiser EVEN
Bud Light / Bud Light Seltzer -140
Which Commercial Will Appear First? – Cheetos Or Heinz
Cheetos (Frito-Lay) +155
Heinz (Kraft Heinz) -220
Which Commercial Will Appear First? – Coca-Cola Co. Or SodaStream (PepsiCo)
Coca-Cola Co. -110
SodaStream (PepsiCo) -130
Which Commercial Will Appear First? – Donald Trump Or Michael Bloomberg
Donald Trump -300
Michael Bloomberg +200
Which Commercial Will Appear First? – Hyundai Or Kia
Hyundai -220
Kia +155
Which Commercial Will Appear First? – Michelob Ultra Or Michelob Pure Gold
Michelob Ultra -120
Michelob Pure Gold -120
Which Commercial Will Appear First? – Mtn Dew Or Toyota
Mtn Dew -120
Toyota -120
Which Commercial Will Appear First? – New York Life Or TurboTax
New York Life -400
TurboTax +250
Which Commercial Will Appear First? – Olay Or Snickers
Olay (Procter & Gamble) -120
Snickers (Mars Wrigley) -120
Which Commercial Will Appear First? – Planters Or Avocados From Mexico
Planters (Kraft Heinz) +155
Avocados From Mexico -220
Which Commercial Will Appear First? – Pop-Tarts Or Doritos
Pop-Tarts (Kellogg’s) -140
Doritos (Frito-Lay) EVEN
Which Commercial Will Appear First? – Pringles Or Sabra
Pringles (Kellogg) -220
Sabra +155
Which Commercial Will Appear First? – Squarespace Or Facebook
Squarespace -400
Facebook +250
Which Commercial Will Appear First? – Turkish Airlines Or WeatherTech
Turkish Airlines +155
WeatherTech -220
Plenty of additional Super Bowl 54 commercial ad props get added right up until kickoff – check them out.
Super Bowl 53 TV ad bets
For Super Bowl 53, Super Bowl commercials betting focused mainly on which ads will appear first during the broadcast. There is also a whopping 96 set as the over-under on ads during Super Bowl 53 between the Rams and Patriots.
*Update: Super Bowl 53 went OVER 96 commercials
Check out the list from Bovada and check in before kickoff for any changes or additions.
Super Bowl Commercials Betting Props
How many commercials will run during the Super Bowl?
Over 96 -120
Under 96 -120
*CBS Broadcast Only. From Kickoff to Game’s End for all props.
Which commercial will appear first?
Turkish Airlines -500
WeatherTech +300
Which commercial will appear first?
Expensify -180
Turbo Tax (Intuit) +140
Which commercial will appear first?
Avocados From Mexico -120
Planters (Kraft Heinz) -120
Which commercial will appear first?
Doritos -145
Pringles +105
Which commercial will appear first?
Bubly -120
Pepsi -120
Which commercial will appear first?
Audi -200
Kia +150
Which commercial will appear first?
Hyundai -400
Mercedes-Benz +250
Which commercial will appear first?
Budweiser +175
Bud Light +190
Stella Artois +400
Michelob Ultra +400
Bon & Viv SpikedSeltzer +400
Which commercial will appear first?
Coke or variants -170
Pepsi or variants +130
Past Super Bowl Commercials Betting Odds
In years past, the most popular way to bet on Super Bowl commercials is to pick which ad will have the highest rating, as determined by The USA Today and its annual Ad Meter panel.
Partial list of ads and odds during Super Bowl XLVI:
Audi 17/2
Bud Light 3/1
Budweiser 3/1
Doritos 6/1
M&M’s 9/2
Pepsi 13/2
Coca-Cola 13/2
Volkswagen 17/2
Cars, beer and junk food – the things that make the world go ‘round. Doritos ended up with the highest rating that year for Man’s Best Friend, an otherwise forgettable commercial that featured a dog. As did the co-winning Doritos ad from Super Bowl XLV, which tied with another dog-themed advertisement from Bud Light (all monies returned in the event of a push).
Many companies like to release their Super Bowl ads online before the Big Game to generate extra buzz, so you’ll be able to do some research on this Super Bowl prop. Expect to see a lot of dogs.